Our Privacy Policy
Last Updated: August 1, 2026
Welcome to Life Mart, operated through Annuratna.in. We respect your privacy and are committed to protecting the personal information you provide while using our website.
Life Mart provides an online platform where customers can explore and purchase products, order food and access information about life insurance services. This Privacy Policy explains what information we may collect, why we collect it, how we use it, and the choices available to you.
By accessing or using Annuratna.in, you acknowledge that you have read and understood this Privacy Policy.
1. About Our Website
Life Mart is an online platform offering multiple categories of products and services, including:
- Food & Health products
- Beauty & Care products
- Fashion products
- Unique Toys
- Online food ordering
- Life insurance-related information and services
Our website may provide product information, shopping facilities, food ordering functionality, customer support, and links or information related to life insurance services.
2. Information We May Collect
Depending on how you use our website, we may collect information that you voluntarily provide, including:
- Full name
- Email address
- Mobile or telephone number
- Billing information
- Delivery address
- Shipping address
- Account login information
- Order and purchase details
- Food order details
- Enquiry or contact information
- Information submitted through website forms
- Information you provide when communicating with our support team
For insurance-related enquiries, additional information may be requested where necessary for the particular service or enquiry. Such information will be handled according to the purpose for which it is collected.
We may also automatically receive limited technical information when you visit our website, such as:
- IP address
- Browser type
- Device information
- Operating system
- Pages visited
- Approximate website usage information
- Date and time of website visits
This information may be used to maintain, secure and improve the website.
3. Information Collected During Orders
When you purchase a product or place a food order through our website, we may need information such as your name, phone number, email address, billing details, delivery address and order information.
This information is used to process your order, communicate with you, arrange delivery where applicable, provide customer support and maintain transaction records.
We only request information that is reasonably necessary for providing the requested service.
4. Payment Information
If online payment facilities are available on our website, payments may be processed through third-party payment service providers.
Payment providers may collect and process payment information according to their own terms, security practices and privacy policies.
Life Mart does not intend to store complete debit-card, credit-card, CVV or banking credentials on its website.
You should review the privacy and security information provided by the relevant payment service before completing an online transaction.
5. How We Use Your Information
The information we collect may be used for the following purposes:
- To create and manage customer accounts
- To process product purchases
- To process food orders
- To arrange delivery or fulfilment
- To communicate order-related information
- To respond to customer enquiries
- To provide customer support
- To process returns, cancellations or other service requests
- To improve our products and services
- To improve website performance and usability
- To maintain website security
- To detect and prevent fraudulent or unauthorized activity
- To maintain business and transaction records
- To respond to legal or regulatory requirements
- To provide information about products, services or offers where permitted and where appropriate consent has been obtained
6. Life Insurance Services
Life Mart includes a section dedicated to Life Insurance (LIC) information and related enquiries.
If you submit an insurance enquiry through our website, the information you provide may be used to understand your enquiry, contact you, provide relevant information, or connect you with the appropriate insurance representative or service provider.
Insurance applications, policy issuance, underwriting, KYC and related activities may require information directly from you and may be subject to the privacy policies, terms and regulatory requirements of the relevant insurer or authorized entity.
Life Mart does not represent that submitting an enquiry through the website automatically results in an insurance policy being issued.
7. Sharing of Personal Information
We do not sell or rent your personal information to third parties.
Where necessary to provide our products or services, information may be shared with trusted service providers or business partners who assist with activities such as:
- Payment processing
- Website hosting and technical services
- Order fulfilment
- Product or food delivery
- Customer support
- Website analytics
- Communication services
- Insurance-related services or enquiries
We may also disclose information where required by applicable law, court order, government authority, regulatory requirement, fraud investigation, or to protect the rights and security of our business, customers or website.
8. Cookies and Similar Technologies
Annuratna.in may use cookies and similar technologies to support website functionality and improve your browsing experience.
Cookies may help us:
- Remember certain preferences
- Maintain shopping or account functionality
- Understand website usage
- Improve website performance
- Provide relevant website functionality
- Analyze traffic and visitor behaviour
You can manage or disable cookies through your browser settings. Some website features may not function correctly if certain cookies are disabled.
9. Website Analytics
We may use analytics or similar technologies to understand how visitors interact with our website.
This information can help us understand which pages and features are useful, identify technical issues, and improve the overall user experience.
Where third-party analytics services are used, their collection and processing of information may also be governed by their respective privacy policies.
10. Third-Party Websites and Services
Our website may contain links to third-party websites, payment services, insurance services, social-media platforms, delivery services or other external services.
These third-party websites operate independently and may have their own privacy policies and terms of use.
Life Mart is not responsible for the privacy practices, security or content of third-party websites. We recommend reviewing the applicable privacy policy before providing personal information to an external website.
11. Data Security
We take reasonable technical and organizational measures to protect personal information against unauthorized access, misuse, alteration, loss or disclosure.
However, no internet transmission, website, server or electronic storage system can be guaranteed to be completely secure.
Therefore, while we take reasonable precautions to protect your information, we cannot guarantee absolute security of information transmitted over the internet.
12. Retention of Information
We may retain personal information for as long as reasonably necessary for the purposes for which it was collected, including:
- Completing orders and transactions
- Providing customer support
- Maintaining account information
- Handling returns or disputes
- Maintaining business and financial records
- Meeting applicable legal or regulatory requirements
- Preventing fraud and misuse
- Protecting our legitimate business interests
When information is no longer reasonably required, we may delete, anonymize or otherwise securely dispose of it, subject to applicable legal requirements.
13. Your Privacy Choices and Rights
Depending on applicable law, you may have rights relating to your personal information, including the ability to request access to, correction of, or deletion of certain information.
You may also contact us regarding:
- Updating incorrect personal information
- Questions about how your information is used
- Withdrawal of consent where consent is the applicable basis for processing
- Requests relating to promotional communications
- Privacy-related complaints or concerns
Where required, we may need to verify your identity before processing a privacy-related request.
14. Marketing Communications
From time to time, we may provide information about products, services, offers or updates.
Where applicable, promotional communications will be sent in accordance with your preferences and applicable requirements.
You may request to stop receiving promotional communications by using an available unsubscribe option or contacting us directly.
Please note that you may still receive essential communications relating to orders, transactions, accounts, security or services you have requested.
15. Children’s Privacy
Our website is intended for general users and is not specifically designed to collect personal information from children.
We do not knowingly request personal information from children where such collection is prohibited by applicable law.
If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can review the matter and take appropriate action.
16. Accuracy of Information
We request customers to provide accurate and up-to-date information when creating an account, placing an order, submitting an enquiry or using our services.
You are responsible for ensuring that the information you provide to us is correct and current.
17. Changes to This Privacy Policy
Life Mart may update this Privacy Policy from time to time to reflect changes in our website, products, services, business practices, technology or applicable requirements.
When changes are made, the updated version will be published on this page along with a revised Last Updated date.
We encourage you to review this page periodically.
18. Contact Us
If you have any questions, concerns, requests or complaints regarding this Privacy Policy or the way your personal information is handled, please contact us through the details provided on our website.
Life Mart
Website: https://annuratna.in/
Phone: +91 93184 14392
Email: myankumar@gmail.com
Address: C-122, Dayanand Vihar, Delhi – 110092
For privacy-related requests, please include sufficient information to help us understand and respond to your request.
19. Consent
By using Annuratna.in, creating an account, placing an order, submitting an enquiry, or voluntarily providing personal information through the website, you acknowledge the practices described in this Privacy Policy, subject to applicable law and the specific consent requirements that may apply to a particular service.